{"id":176,"date":"2026-05-11T08:10:00","date_gmt":"2026-05-10T22:10:00","guid":{"rendered":"https:\/\/shopattheponds.com.au\/news\/?p=176"},"modified":"2026-05-11T06:27:27","modified_gmt":"2026-05-10T20:27:27","slug":"geelong-this-coles-supermarket-will-close-after-38-years-with-120-jobs-at-risk","status":"publish","type":"post","link":"https:\/\/shopattheponds.com.au\/news\/geelong-this-coles-supermarket-will-close-after-38-years-with-120-jobs-at-risk\/","title":{"rendered":"Geelong: this Coles supermarket will close after 38 years with 120 jobs at risk"},"content":{"rendered":"

After nearly four decades of shopping<\/strong> baskets, weekly specials, and familiar faces, a pillar of Geelong\u2019s<\/strong> retail life is preparing to switch off its lights. The long-running Coles at the heart of the suburb will close its doors<\/strong>, placing around 120 jobs<\/strong> in limbo and sparking a wave of concern<\/strong> from workers, shoppers, and nearby traders<\/strong> alike.<\/p>\n

<\/p>\n

A landmark aisle goes dark<\/h2>\n

<\/p>\n

For many locals, this store has been more than a checkout<\/strong> and a car park. It has been a meeting spot, a dependable stop<\/strong>, and a symbol of neighborhood stability<\/strong>. \u201cIt\u2019s the end of an era<\/strong>,\u201d said one long-time customer<\/strong>, gazing at the fluorescent aisles that once felt endless<\/strong> on Friday nights.<\/p>\n

<\/p>\n

Coles has cited a review of its store network<\/strong> and evolving shopping habits<\/strong> as it reshapes operations in a tighter and more competitive<\/strong> market. While online groceries and discount challengers<\/strong> surge, legacy locations can become harder<\/strong> to justify, even when their histories run deep<\/strong>.<\/p>\n

<\/p>\n

What it means for workers<\/h2>\n

<\/p>\n

The most immediate human cost will be felt by the roughly 120 team members<\/strong> whose futures are now uncertain<\/strong>. Coles says it will explore redeployment options<\/strong>, offer transition support<\/strong>, and consult with staff in the coming weeks<\/strong>. \u201cWe will support our team members through this process<\/strong>,\u201d a company spokesperson said<\/strong>, noting that nearby stores may absorb some roles<\/strong>.<\/p>\n

<\/p>\n

Still, the mood on the shop floor is heavy<\/strong>. \u201cThis place paid my rent<\/strong> and saw my kids through school<\/strong>,\u201d said one employee with more than a decade of service<\/strong>. \u201cYou build a second family<\/strong> here, and it\u2019s hard to say goodbye<\/strong>.\u201d<\/p>\n

<\/p>\n

Local union representatives have urged clarity<\/strong> on timelines and entitlements<\/strong>, pressing for transparent communication and meaningful redeployment<\/strong> pathways. They argue that workers shouldn\u2019t bear the brunt of shifts<\/strong> driven by broader economics<\/strong>.<\/p>\n

<\/p>\n

Ripple effects for the community<\/h2>\n

<\/p>\n

Beyond the checkout lanes, the closure reshapes daily routines<\/strong>. Foot traffic that sustained nearby caf\u00e9s, chemists, and small retailers<\/strong> could thin, especially on weekday mornings<\/strong> and after-work rushes<\/strong>. Elderly residents who valued the store\u2019s accessibility<\/strong>\u2014flat entries, familiar staff, and steady bus links<\/strong>\u2014now face longer trips for basic groceries<\/strong>.<\/p>\n

<\/p>\n

\u201cI pop in three times a week<\/strong> for small shops<\/strong>,\u201d said a retiree waiting by the trolley bay<\/strong>. \u201cLosing that convenience is a real blow<\/strong>.\u201d Local traders worry that fewer visits<\/strong> will translate into fewer impulse buys<\/strong>, putting pressure on already tight margins<\/strong>.<\/p>\n

<\/p>\n

Why this is happening now<\/h2>\n

<\/p>\n

Australian grocery retail is navigating powerful headwinds<\/strong>. Cost-of-living pressures have sharpened price sensitivity<\/strong>, pushing shoppers to hunt for value<\/strong> and cut discretionary items<\/strong>. Discounters continue to nibble at market share<\/strong>, while e-commerce and rapid delivery reshape how and where people stock<\/strong> up.<\/p>\n

<\/p>\n

In this environment, older stores with higher overheads<\/strong> or suboptimal layouts<\/strong> can become tough to keep profitable<\/strong>. Network reviews\u2014painful as they are<\/strong>\u2014aim to concentrate investment where growth<\/strong> is strongest, even when that comes at a steep local cost<\/strong>.<\/p>\n

<\/p>\n

What shoppers can do next<\/h2>\n

<\/p>\n

In the short term, expect a measured wind-down<\/strong>: shelves consolidating, stock levels<\/strong> thinning, and loyalists making last rounds<\/strong>. Gift cards remain valid across the broader network<\/strong>, and Flybuys points carry on unchanged<\/strong>. For those balancing time, budget, and transport<\/strong>, a few steps can make the transition easier<\/strong>:<\/p>\n

<\/p>\n

    <\/p>\n
  • Check nearby Coles and competing chains<\/strong> for comparable pricing and weekly specials<\/strong> to protect your budget<\/strong>.<\/li>\n

    <\/p>\n

  • Consider click-and-collect or home delivery<\/strong> if transport or mobility is a challenge<\/strong>.<\/li>\n

    <\/p>\n

  • Consolidate staple purchases<\/strong> into fewer trips, using a running list<\/strong> to avoid repeat journeys<\/strong>.<\/li>\n

    <\/p>\n

  • Support neighboring small businesses<\/strong> where possible to help preserve local vibrancy<\/strong>.<\/li>\n

    \n<\/ul>\n

    <\/p>\n

    The store\u2019s legacy<\/h2>\n

    <\/p>\n

    Strip away the fluorescent lights and scanner beeps<\/strong>, and what remains is a tapestry of everyday moments<\/strong>: first paychecks, Saturday sausage sizzles<\/strong>, harried holiday rushes<\/strong>, and quick chats at the self-serve corral<\/strong>. \u201cWe watched kids grow up and come back as colleagues<\/strong>,\u201d said a department supervisor<\/strong>. \u201cThat\u2019s a history you can\u2019t easily move<\/strong> or measure<\/strong>.\u201d<\/p>\n

    <\/p>\n

    Local leaders have urged calm while discussions continue<\/strong>, encouraging residents to keep spending locally<\/strong> and to look out for neighbors who may need lifts<\/strong> or help navigating new routines<\/strong>. \u201cThis is a tough change<\/strong>, but Geelong\u2019s strength is its community<\/strong>,\u201d said one council member<\/strong>. \u201cWe\u2019ll adapt, and we\u2019ll do it together<\/strong>.\u201d<\/p>\n

    <\/p>\n

    What comes after the last trolley<\/h2>\n

    <\/p>\n

    As the automatic doors slide shut for the final time<\/strong>, the site itself becomes a question mark<\/strong>. Redevelopment could bring fresh tenants<\/strong>, a reimagined retail mix<\/strong>, or an entirely different community use<\/strong>. For workers, the priority is secure, fair, and prompt outcomes<\/strong>. For shoppers, it\u2019s about maintaining access<\/strong>, affordability<\/strong>, and a sense of everyday ease<\/strong>.<\/p>\n

    <\/p>\n

    A supermarket is never just a place to buy bread<\/strong>. It\u2019s a weekly ritual<\/strong>, a social thread, a quiet backdrop to life\u2019s small but steady<\/strong> milestones. When one disappears, the community feels the gap<\/strong>\u2014and begins the work of stitching something new in its place<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":179,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"class_list":["post-176","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"yoast_head":"\nGeelong: this Coles supermarket will close after 38 years with 120 jobs at risk - The Ponds | Shopping Centre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shopattheponds.com.au\/news\/geelong-this-coles-supermarket-will-close-after-38-years-with-120-jobs-at-risk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Geelong: this Coles supermarket will close after 38 years with 120 jobs at risk - 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